Harvest Fresh Avocados targeted independent Bar & Grill and Casual Dining restaurants through a targeted programatic media plan. The print and display advertising shows off gorgeous burgers topped with avocados and the landing page expands on the creative ways independent restuarants can use avocado to bring in customers and increase profits.
The campaign brought the new brand tone to life with catchy headlines but also showcases the benefits that restuarants need to succeed and be profitable.